MOORE

William “David” Moore III, 69, of Southern Pines, died Friday, Nov. 30, 2012, of complications from heart surgery.
The family will receive friends at 10 a.m. Wednesday, Dec. 5, at Elizabeth United Methodist Church, in Smithfield. Funeral services will follow immediately after at 11 am. The burial service will be held at 11 a.m. Thursday, Dec. 6, at Bethesda Cemetery, in Aberdeen.
David was born Oct. 10, 1943, in Creswell, to William David Moore Jr. and Katherine Green Moore; he was the second of their four children. David graduated from Huguenot High School in Richmond, Va., and then attended Louisburg College and later at Virginia Commonwealth University, where he received a Bachelor of Science in business and a minor in retail and marketing. David also served as an elder in the Presbyterian Church.
David met Carolyn Pope while at Louisburg and they were married in Smithfield on Aug. 14, 1965. David and Carolyn initially settled in Richmond, where he finished his degree during the day and worked in the evenings in the shoe department at Sears.
Following graduation, he was hired by Wards Company and moved quickly from store manager to regional manager, covering territories in Alabama, New Jersey and Kentucky. In 1972, David was hired to run operations for thirteen stores by Wander Sales, a retail electronics chain in Pittsburgh. In 1976, he was promoted to president of the company.
In 1979, David formed DM Marketing with Dave McCall of Charlotte, and the two of them purchased a retail electronics franchise in the Charlotte area. During the 1980s, they expanded the chain to nine stores and changed the name to Tart’s. In 1987, Stereo Village purchased Tart’s and named David president of the larger company.
In 1989, David joined Carolina Waterbeds to work with his longtime friend Jim Floyd. Following this, he was hired to run Ed Kelly’s, a retail electronics chain in the Winston-Salem area. David joined the Brand Direct buying group in 1999 as a territory manager, serving small retailers throughout the Southeast and Mid-Atlantic. He said often that this was the most rewarding period of his career, as he was able to assist others in the industry by sharing what he had learned.
David was simply a pleasure to be near. His humble goodness, his enthusiasm for life’s pleasures and his pure joy in the happiness of others came naturally to him. More than anything David loved to give of himself, in big ways when he was able, but always in small ways. His exuberance was a gift that he shared with everyone he met; one never left a conversation with David without receiving his warmth.
He would share his ever-present smile, a piece of advice, words of encouragement, genuine enthusiasm for your accomplishments, and more often than not, all of the above. In this, he passed the only test in life that truly matters; he gave back far more to this world that he took out of it; and he will be sorely missed by everyone who knew him.
David is survived by Carolyn, his wife of 47 years; his two children, William David Moore IV and Ashley Moore Baker; daughters-in-law Jennifer and Lisa; son-in-law Peter; his six grandchildren, Max, Ben, Jamison, Zoë, Cyrus, and Owen; and his three sisters, Barbara Wheeler, Jeanne Tyler and Deborah Dobson.
Boles Funeral Home of Southern Pines is serving the family.