IMAX Theater Planned for Southern Pines
BY JOHN CHAPPELL – Staff Writer
IMAX is coming to Southern Pines – at least some version of it.
The big-screen exhibitor announced a 10-theater deal with Frank Theatres on Wednesday. Under the revenue and risk sharing deal, IMAX will open four IMAX theaters in November in Southern Pines, York, Penn., Delray Beach, Fla., and Northfield, N.J. Another two – in Ranson, W. Va., and Kingsport, Tenn. – are set to open in May of next year. Locations are still to be set for the four remaining screens.
The Frank company bought Sand Hills Cinemas and added it to its chain which now totals 25 theaters with 256 screens in New Jersey, Pennsylvania, West Virginia, North Carolina, South Carolina, Georgia and Florida.
“Since 1921, we've been committed to delivering the best available entertainment experience and now, with the addition of IMAX, this long- standing tradition will be raised to a whole new level,” said Bruce Frank, President and CEO of Frank Theatres. “As we expand our circuit throughout the U.S., IMAX will serve as the anchor attraction for our new entertainment complexes. With a globally recognized brand, the most immersive movie-going experience available and a slate of the biggest Hollywood event films, we're confident that IMAX will be a hit with our guests, drive increased attendance and help position us for long-term success.”
See full details in Friday's edition of The Pilot.
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