Group Offers Ways to Improve Downtown Pinehurst
By Tom Embrey
A man (or woman) and a plan - that's what it will take to revitalize and reinvent Pinehurst's downtown, according to a group of development experts.
Representatives from the North Carolina Downtown Development Association presented their final report to the Village Council Tuesday.
The report, which offers no real priority, timetable or cost to implement the recommendations, includes 21 steps to help revitalize the village core.
They include hiring a village center manager as soon as practical, developing a brand or marketing identity for the village center, initiating a parking study, prioritizing rehabilitation of the sand parking lot and capitalizing on the village's National Historic Landmark status.
One of the consultants called the Landmark designation a rare status that can be used to attract people to the area.
Consultants Lew Holloway and Rodney Swink told the council and a small group of attendees that organization, above everything else, is the key to developing and implementing a successful plan to improve downtown.
"I've aways said in my years with the Main Street program that every element of Main Street rests on organization," Swink said. "If you can get that right, everything else is possible. If you don't, everything else will struggle."
The 21 recommendations are divided among four areas: economic restructuring, design, promotions and organization. All the recommendations are guided by eight principles: comprehension, incremental approach, self-help, partnerships, assets, quality, change and implementation.
The entire report is available online at villageofpinehurst.org.
Contact Tom Embrey at email@example.com.
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