S.P. Welcome Center Seeks Funding

Linda Gibbs on duty Friday at the welcome center.

Linda Gibbs on duty Friday at the welcome center. Photo by Glenn Sides.

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The Southern Pines Welcome Center may have to pull out of its space at the restored downtown train depot if no benefactor can be found to cover monthly expenses.

The center’s only revenue comes from visitors kind enough to plunk money in a donation jar.

“It’s a nominal income,” said Eileen Malan, a real estate agent and one of several volunteers from the Southern Pines Civic Club who staff the center.

Welcome to Southern Pines Inc., the nonprofit organization that runs the center, recently asked the Town Council to amend its lease and pay electricity, telephone and water and sewer charges that average about $250 per month. The town waived monthly rent of $350 in 2008, one year after the center opened.

Council members agreed at their monthly agenda meeting last Wednesday to cover the water and sewer charges, mainly because the town already maintains the center’s restrooms, which are the only public restrooms in downtown Southern Pines. But the council declined to cover anything else.

“I don’t necessarily have a problem with the town providing rent-free space to the welcome center,” Council-man Mike Fields said Thursday. “However, I don’t think the town should provide tax dollars to supplement their operating funds.”

Jeffrey Sheer, president of Welcome to Southern Pines, said the power was cut off Thursday.

“The lights are off, so we’re in the dark,” Sheer said. “My main concern is to keep the doors open and the lights on. The weather is beautiful now, so we can just prop open the doors. It may become problematic when the temperature goes up.”

The center is open Thursday through Saturday from 11 a.m. to 4 p.m.

Although Sheer was disappointed with the council’s decision, he doesn’t have “an ax to grind with anybody.”

“I don’t have an agenda trying to get the town to pay for it,” he said. “It just makes more sense to me for the town to pay for it. I don’t think they’re against having a welcome center. I just don’t think they want to help pay for it. Maybe some individual will step up to the plate.”

Fields said he would feel better about fully supporting the center’s request if the town were in a better financial situation.

“But I don’t want to set a precedent for even more nonprofits to begin seeking funding from the town and using the rationale that their nonprofit benefits the town,” he said. “All nonprofits in Southern Pines, not to mention Moore County as a whole, serve vital functions and all contribute to the betterment of the community.”

Sheer said before the agenda meeting that he felt it would be “very short-sighted not to go the extra mile” to keep the center open and “build on its success.”

“This place is not just a welcome center,” he said, “it’s a cultural history museum as well.”

The center features mementos and other items depicting the town’s 124-year history. The center also has up-to-date brochures and handouts about lodging, entertainment, restaurants and contemporary attractions.

“I try to put myself in the place of the visitor,” Sheer said. “When I travel, if I can learn a little bit of history about the town I am visiting, I feel a little closer to it. It comes alive to me.

“Southern Pines is a fascinating little town with a very interesting history. If visitors have quick access to great information they’ll be more inclined to spend their money here, tell their friends about it and come back.”

Sheer noted that the center, which has operated since its inception at little cost to taxpayers, welcomes 400 to 500 visitors from around the world every month.

“It’s very cool to look through the guest book. Just last week we had people here from Germany, Canada and several U.S. states,” he said.

The center made it through 2010, thanks mainly to a $1,000 donation from the Southern Pines Business Association, as well as donations from the civic club and private individuals.

“That floated our boat. That kept us going,” Sheer said. “I’ve recently paid the utilities out of my pocket. I can’t keep doing that.”

The Town Council briefly discussed the issue at its March 28 work session, which was attended by Malan and fellow civic club member Blanche Woodruff.

“The welcome center is a real public relations asset for this town,” Woodruff told the council. “It is an integral part of downtown Southern Pines.”

Town Manager Reagan Parsons said Thursday that the town has “great appreciation for the amount of volunteer hours that have gone into running the center.”

Mayor Mike Haney said the number of annual visitors alone validated “how important” the center has become.

“When it was first proposed, no one envisioned it being this successful,” Haney said.

Still, council members expressed concern last month that the request could be the next step in the town eventually running the center.

“I don’t anticipate that happening,” Sheer said Wednes-day.

Council members directed town staff to investigate welcome center funding in Pinehurst so they could make a well-informed decision.

The village of Pinehurst pays monthly rent of $500 for its small space in the front of the Sandhills Woman’s Exchange. It also has $1,000 budgeted in the current fiscal year for other operational expenses.

Like its Southern Pines cousin, the Pinehurst center welcomes visitors from across the country and around the world.

“We are off the beaten path and yet people are finding us,” said Ann Hughes, the center’s volunteer coordinator. “We’ve had over 1,000 visitors since opening last year. This is the perfect spot.”

Sheer believes the same can be said for the Southern Pines location.

“The train station is where people have been welcomed to Southern Pines since day one,” he said.

And Sheer uses adjectives such as “fantastic” and “superb” to describe past support from the town of Southern Pines.

“A neat town deserves a neat welcome center,” he said. “We’re not talking about a heck of a lot of money here.”

Contact Ted M. Natt Jr. at tnatt@thepilot.com.

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Comments

native 2 years, 1 month ago

what are the numbers on the telephone and power. ??

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jeffrey 2 years, 1 month ago

It averages $250.00 per month.

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hippiern 2 years, 1 month ago

Im glad I live in SP not pinehurst i wouldnt want to deal with little people with anger issues such as yourself. last time I was out and about the Chamber of Comm. and other places you mentioned arn't DT SP where people are walking around/ Im not a jeffery cohort. the welcome center is a great service for SP.

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hippiern 2 years, 1 month ago

According to the newspaper article 400-500 people per month use it now lets look at it it your terms. If just one or two people relocate to SP the 2000 or so dollars would be paid back in property taxes. Youve seemed to make this personal which I think is a real problem on the SP town council;.Those "old" people are probably the great old people who volunteer the time to keep costs as low as possible. Of course you right only in your own mind. This shouldn't be a personal issue.

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GoldenDreams 2 years, 1 month ago

How do you make a donation? Just mail in a check to the center or is there a specific way of doing it? I'll try to spread the word as best I can. The center sounds wonderful and doing a real service for Southern Pines.

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jeffrey 2 years, 1 month ago

Welcome to Southern Pines PO Box 1742 Southern Pines, NC 28388

Anything you can do will be appreciated.

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hippiern 2 years, 1 month ago

Once again the Southern Pines Town Council shows its lack of vision for the future.The welcome center is a great way to intruduce visitors to SP but the council is so stuck in the past. The volunters provide a great service for SP and the council once again shows its ignorance.This is a minimal amout of money for a great return.

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TooHot 2 years, 1 month ago

If it's so minimal, and you feel so strongly about it's value, why don't you pony up some cash? The SP Town Council's "vision" should have zero impact. This is pure and simple the surrounding business' concern and obligation. Let them figure it out, not government.

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hippiern 2 years, 1 month ago

It's not "Welcome to SP Business' Its welcome to SP"

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WLD23 2 years, 1 month ago

My kids and I were just there Friday, browsing around. It's a nice little facility, I hope there's a way to keep it open.

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mymindwanders 2 years, 1 month ago

Sad sign of hard times for all...

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native 2 years, 1 month ago

It would be nice if someone would tell what the numbers are that are short??What did the telephone and power run last year?

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jeffrey 2 years, 1 month ago

The power averges $200 per month. This cold, cold winter ate our budget. The phone is fixed at around $50.00 per month. The Town will probably forgive the water ans sewer.

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HillTopper 2 years, 1 month ago

Seems to me that a sharp real estate company would jump all over being sole sponsor. Keep all the other real estate literature out. They could cover the cost easily by simply cutting back print ads in those stupid glossy area magazines.

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hippiern 2 years, 1 month ago

Sorry I was to quick to judge the SP town council. I guess a final decision hasnt been made. I encourage the town council to provide the minimal amout of money needed to provide a great service .

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dirtundermynails 2 years, 1 month ago

Shift focus to that of a visitor's. There are so many entrances to downtown Southern Pines that it makes more sense to have the Welcome Center in the actual downtown area. Finding your way around our curvy streets that change names and one-ways systems that suddenly start and stop isn't easy. We all like this area well enough to be reading and commenting on The Pilot, let's share that joy and some hospitality with newcomers, be they visitors or new residents. Like the elephant analogy, let's take this one bite at a time. Would downtown business be ready to throw in $5 a month each? Asked nicely and warmly, why not? Starting with the attitude you hope to engender helps -if we want people to stay to explore our area for several days we need to give them a little guidance.

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