A new Burkes Outlet in Pinecrest Plaza in Southern Pines has opened.

The 32-613-square-foot store is in the former Goody’s location. The store will include a large selection of women’s, men’s and children’s apparel, handbags and accessories, a footwear department and an expanded home department. The store will have 15 associates and a manager.

A formal grand opening is planned for Friday, Oct. 22, according to a news release from the Florida-based company. The first 300 shoppers that Friday and Saturday will receive a $5 gift card. A drawing for a $100 shopping spree and a weekend coupon will be a part of the celebration.

Burkes Outlet Stores is a subsidiary of Bealls Outlet Stores, Inc. which is a family and employee owned corporation based in Bradenton, Fla. Bealls Outlet Stores operates in Florida, Georgia and Arizona and Burkes Outlet Stores operates in Alabama, Louisiana, Mississippi, Texas, Tennessee, Arkansas, North Carolina, South Carolina, Nevada, California, Kentucky, Virginia and New Mexico.

The outlet prices its merchandise up to 75 percent off other stores prices, with an “everyday low price philosophy,” a news release said.